Tuesday, July 23, 2019
Taget company Essay Example | Topics and Well Written Essays - 750 words
Taget company - Essay Example This led to the renaming of the Dayton Corporation into the Target Corporation in 1990 (Target Corporation, 2013). Target Companyââ¬â¢s discount department store and hypermarkets deal with a collection of food and general merchandise and in their retail business, including perishables, dry, and frozen items. Target has grown into the second largest discount retailer in the United States and has taken the retail market with a storm since its inception. Target Company has been able to grow rapidly due to its business and operational strategies, innovations, strong brand recognition and awareness, in addition to employee retention. The company has invested into the unexplored and high-potential market field, such as the perishables and frozen food items, focusing on private label products, in addition to strategizing on the expansion of their business units into the global markets. The expansion into the rapidly growing global markets, such as China, Target Company has been able to w ithstand the fierce market competition and the economic slowdown in the United States. Target Company is listed in the New York Stock Exchange (NYSE) as TGT (Target Corporation, 2013). ... The Corporation has also established service programs for eligible team members to cater for their health and well-being, and for their spouses and other dependents (Target Corporation, 2013). Target Corporationââ¬â¢s social responsibility is enhanced through the maximization of its profits, through innovation and brand recognition, in addition to the extensive investment into the global markets (Cheeseman, 43). This is evident in the respective Companyââ¬â¢s 10-k forms, and has ensured the maximization of profit for the corporation and the shareholders at large. It is also reflected in the growth of Target Corporation shares in the New York Stock Exchange. This has subsequently ensured the maximization of profits to the shareholders through the rise in dividends, from 1.07% to 1.66% in 2013. The rapid growth of Target Corporation has led to the increase in profits through the growth and recognition of its brand, which has in turn ensured the growth of the company shares in the NYSE (Target Corporation, 2013). Target Corporation also holds high business ethics, despite the fierce market competition from other similar companies, such as Walmart Stores (Target Corporation, 2013). Though the company is in the retail industry and offers discount sales, it upholds healthy completion through the maintenance of reasonable prices that are lower. Consequently, this is likely to increase the client confidence and lead to more product sales (Cheeseman, 35). The moral minimum is therefore upheld, whereby the corporation makes extensive sales and profit but still upholds healthy prices that do not harm other competitors. Target Corporation is also compliant to the customer protection laws and other
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